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Matt: Welcome to the very first episode of Growth Unleash, the podcast for pet brands that want to grow smarter—without relying on paid ads. I’m Matt, the founder of Bubblegum Search. Louis: And I’m Louis, an SEO Manager here at Bubblegum. And today, we want to talk about the number one reason your product or […]
You’ve probably heard of Digital PR. Maybe you’ve even dabbled in it, pitching campaigns to journalists, trying to land links in top-tier publications, or responding to media requests for a chance to be quoted. But there’s a new layer emerging in 2025: Digital Authority PR. And if you’re a founder building a brand or a […]
Introduction: The Search Shift Let me ask you this, when was the last time you clicked through to the tenth blue link on Google? Exactly. Search has changed. We’re seeing declining click-through rates, more zero-click results, and a wave of AI-generated answers that give users what they need before they even consider visiting your site. […]
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