Matthew Cayless

SEO & Digital Marketing Consultant

Want more traffic & sales?

Supercharge your SEO...Get in touch today!

Barclays TalkTalk Lacoste Draindepot Protection 1 Imaginfires

About Me

Hi I’m Matt, an SEO expert with over ten years’ experience helping a wide range of businesses grow their search engine visibility. Using my expertise & bespoke data driven strategies, I can help you increase your organic traffic, sales & leads. My aim is to help you achieve your online objectives, increase ROI and lower your cost per acquisition. I only use ethical SEO techniques delivered within personal, client focused working relationships.


Year on Year Increase in Organic Traffic of 27%

Over several months, I aided the development team at Talk Talk in improving the Technical SEO & UX of their main domain. This resulted in a Y.O.Y increase in organic traffic of 27%


Increased SEO Visibility of 200% over 12 months

While leading the Digital PR & outreach for Lacoste UK & France, I secured a number high authority domain links that resulted in an increase in SEO visibility of over 200%

I am proud of delivering excellent client results
and campaign success.

Click the button to see an example of one of these success stories & see how I got my client ranking No.1!

My Approach

  1. There should never be a one size fits all approach to online marketing. Every website requires a unique SEO campaign to obtain results in the quickest time frame possible.
  2. I take the time to carefully audit and review each website in order to create the most effective, bespoke digital marketing strategy that satisfies your key business objectives.
  3. I am extremely passionate about digital marketing and am 100% committed to every client campaign. I have a wealth of experience working on a wide range of client campaigns, both B2B and B2C and in a multitude of industries.
  4. I offer a Free initial SEO Audit and consultation with no obligation to hire. Please check out my list of services for more detail on what I can do to increase your organic traffic, leads and sales online.
  5. Feel free to call me anytime or drop me a message via the contact form. I will always respond within 24 hours.



My Agency

In 2015, after working for many years in the SEO industry, I Co-founded my own SEO & Content Marketing agency, Bubblegum Search. We specialise in working with local SME’s helping them increase organic traffic and conversions. As I see personal client relationships as fundamental to success, I ensure that I am your dedicated SEO Consultant and point of contact. However, when it is required, you will have the unique benefit of being able to utilise my team of agency experts to supercharge your campaign. Whether you need an awesome piece of content, technical tweaks or engaging design, they can help push your results to the next level.

10+ Years of experience

Working for SME and large companies, both agency and client side. Providing world class data driven SEO strategies that have consistently increased organic traffic and revenue.

Personal Service, agency expertise

Working closely with clients, forming a partnership and becoming an intricate part of your business. Access to my team of expert web developers, designers and copywriters to help enhance your campaign.


Responsive, evaluated campaigns that react to immediate opportunities and results. Always prioritising for quick wins and the best return on your investment.

Creative Content Marketing

Producing unique and remarkable content that provides referral traffic while naturally earning high quality links and social shares.

Get in Touch

Take the first step toward skyrocketing your online performance


I offer clients a comprehensive SEO management & consultation program that covers in depth audits, analysis and bespoke strategies tailed to your website and business goals. Promoting organic growth, sustainable strategies and improved ROI is at the heart of everything I do.

All technical, on-page and off-site SEO considerations are covered and recommendations for SEO elements critical for ranking competitively provided.

In an industry that is constantly evolving it is vital to remain agile and innovative to get results. Your SEO strategy will comprise a wide range of key elements, some of which include…

Technical SEO Audit

A Technical Audit investigates a full list of elements that might be hindering your search engine performance, such as any crawl or indexation inefficiencies. I will then provide recommendations and work closely with the web site developer in implementing these changes.

Keyword Research

Keyword Research provides a wealth of data and insights that inform the direction of the content strategy both on and off-site. By understanding the keyword volume of searches within your industry and how difficult it might be to rank for them, we can begin to map out the pages, along with the keywords and topics.

On-page Analysis

On-page analysis is critical for ranking well and maps out all the meta data and on page copy. Ensuring all primary keywords and topically related content are targeted efficiently is crucial for getting the best results.

Content Marketing Strategy

Content Marketing Strategy will research your audience, discover which keywords & questions are relevant throughout the buying cycle, then map out a calendar of all creative content ideas to be produced.

Digital PR & Outreach

High quality links are still highly important to the success of any SEO campaign. Using the research from the content marketing strategy, I can help produce epic content that can then be used to outreach & published in relevant publications and blogs. Earning high quality links and referral traffic to your website.


If you are looking for advice and consultation when it comes to your online marketing, then I can certainly help. Whether you’re migrating your site to a new domain or expanding your business internationally, I can ensure everything is implemented correctly and your SEO traffic remains protected.

SEO Training

Looking to learn more about SEO? Then why not book a private or group training session. I will show you the practical skills and strategies to get ahead of the competition. Whether you’re new to search marketing or are simply looking to expand your knowledge, I will show you how.

Your Journey

Every client is unique and will have a personalised journey.

Click to view an example of what your optimisation process might look like

View Your Journey



“Matt combines a genuine love of mastering all the latest SEO skills with an obvious desire to achieve, and then maintain, top rankings in all our keywords. He is an indispensable part of our team.”

Christopher Skinner, Head of Marketing — Blanchard Gold
Yours Sustainably

“After previously spending time, money and effort on fruitless SEO, how refreshing to find Matt. Open, clear, concise and realistic. He has established a workable SEO strategy for our online store in a friendly professional way. Fully recommended!”

Lynn, Director — Yours Sustainably

“Matthew clearly understood our business needs from the start and delivered an SEO strategy that’s seen outstanding results year on year.”

John, Founder & Director – Hawaii Hangover

“We know SEO takes some time, but in less than 6 months all our primary keywords have reached the first page of Google and organic traffic has skyrocketed as a result.”

Mark Beynon, Director — Imaginfires