White Label AI SEO (GEO & AEO) Services
For brands, we uncover where you are missing, which sources are influencing AI results, and what needs fixing to improve visibility.
For agencies, we deliver the same AI SEO system white label, with reporting, source analysis and brand mention outreach handled by our team.
5.0
18 Google reviews
Trusted by Brands That Want to Be mentioned in AI Answers
knotweed removal company
AI citations (over 6 months)
home organisation professionals
school marketing agency
bespoke tailoring company
IT services and consultancy company
What Does a White-Label AI SEO/ AEO Agency Actually Do?
A white-label AI SEO (AEO) agency helps you deliver AI search visibility services to your clients without having to build a new internal team, process or technology stack.
We analyse how your clients appear across ChatGPT, Google AI Overviews and other AI platforms, identify the sources influencing those answers, and uncover where visibility is being lost to competitors.
From there, we turn the data into action through source analysis, content recommendations and targeted brand mention outreach.
Everything can be delivered under your agency’s brand, giving you a practical way to add AEO and GEO services alongside your existing SEO offering.
Our Approach to Answer Engine Optimisation
AI visibility is not won with one trick. It comes from being easy to understand, easy to trust and easy to reference across the web. Our Search Everywhere Optimisation Framework is how we do that in a repeatable way.
Alignment and baselines
We confirm goals, priority services, and what success looks like, then set a baseline across organic, AI Overviews and key AI tools.
Entity clarity and brand narrative
We tighten how your brand is described so systems can confidently connect who you are, what you do and why you are credible.
Query and surface mapping
We map the questions people ask across search and AI tools, then choose where to win first, including Google, AI Overviews, YouTube and Reddit.
Owned assets that AI can reference
We create or improve owned content designed to get referenced, not just ranked, including listicles, comparisons, explainers and quote-ready sections.
Influence sources and third party opportunities
We identify the publishers, creators and communities that shape decisions in your niche, then target them with Digital PR-led angles.
Relevant branded mentions and citations
We earn consistent, contextually relevant mentions across trusted sources. Not noise or random links, real references that build authority.
YouTube and Reddit optimisation
We plan content around buyer questions and thread intent so you can show up in the places people trust for real opinions.
Product PR and roundup features
Where it fits, we run product-led PR aimed at roundup pages and comparison articles that often influence citations and commercial discovery.
AEO Services: What You Get
Month 1: Foundations and AI Visibility baseline
AI visibility baseline (AI Overviews + priority AI tools)
Query and topic mapping (commercial + informational)
Entity and brand footprint review (site + external signals)
Technical SEO priorities (crawl, indexation, templates, internal linking)
Competitor snapshot (who is being referenced and where)
Reporting format agreed (what we track and how often)
Month 2: Build citable assets and earn trusted mentions
One or two owned assets created or upgraded
On-page upgrades for priority pages (structure, clarity, quote-ready sections)
Influence source shortlist (publishers, roundups, communities, creators)
PR angles and outreach plan
First wave of relevant branded mention opportunities
Optional add-ons: YouTube SEO and Reddit visibility plan (topics, intent mapping, opportunities).
Ongoing: Grow visibility, coverage, and results
Monthly roadmap for assets, outreach, and improvements
Digital PR activity to earn coverage and citations
Iteration based on what systems surface and cite
Ongoing on-page and internal linking upgrades
Monthly reporting with next actions
Quarterly review to refine focus and expand coverage
Meet your AI SEO & AEO lead
Our AI SEO strategy is led by Matt Cayless (Founder). Matt specialises in SEO/ AEO, Digital PR and organic growth, with a focus on building the kinds of signals AI systems cite: clear entities, citable content and relevant brand mentions.
- Speaker and contributor in the search marketing space
- Strategy-led delivery (not junior account hand-offs)
- Transparent reporting and measurable outcomes
Where we build AI search visibility
Google AI Overviews:
We make your pages quote-ready, easy to interpret, and supported by credible citations.
Traditional Google organic:
This is still the engine room. Strong technical SEO, internal links, and genuinely useful content.
ChatGPT and similar tools:
You do not “rank” in the usual way, you get referenced. We build citable assets and earn third-party mentions that matter.
Gemini and Copilot:
These systems reward clarity, structure, and consistent entity information across your site and profiles.
Perplexity and Claude:
If it gets cited, it wins. Comparisons and explainers, backed by coverage on relevant industry sources.
YouTube (optional add-on):
Search is happening there, and it feeds wider brand discovery. Ahrefs found YouTube mentions have one of the strongest correlations with AI visibility, that’s why we include YouTube SEO when it fits the strategy.
Reddit (optional add-on):
We map high-intent threads and plan content that answers them properly, so your brand becomes a reference point, without spam tactics.
What matters most for AI SEO visibility
- Brand mentions across reputable, topic-relevant publications
- Authoritative citations & links that corroborate your claims
- Entity clarity across site and off-site profiles
- Structured, verifiable content that’s easy to attribute and quote
- Real expertise (named experts, data, methodology, sources)
How we track AI visibility
- AI Overview presence: where you appear, which queries trigger it, what is being cited
- Mentions and citations: brand references across relevant sources and the quality of those sources
- Share of search: how often you show up versus competitors across priority topics
- Organic performance: rankings, impressions, clicks, and non-brand demand in Search Console
- Referral impact: traffic and conversions from coverage and influence sources
- Content performance: which pages are earning visibility, engagement, and citations
Reporting cadence: monthly reporting with clear actions, plus a deeper quarterly review to refine the roadmap.
How to earn those brand signals
- Digital PR and off-site SEO: earn coverage and links in publications that shape decisions
- Expert commentary: become the quoted source in your niche, not just another blog post
- Data-led assets: publish stats and insights other sites want to cite
- Third-party presence: podcasts, newsletters, industry sites, YouTube appearances
- Entity hygiene: consistent naming, bios, and structured data across the web
Do you need a whole new strategy?
Not usually. Most brands need the fundamentals done properly, plus a deliberate shift toward earning authority signals beyond their own website.
Already Delivering SEO and Digital PR? You’re Closer Than You Think.
AEO and GEO build on many of the same foundations as SEO and digital PR, but require additional intelligence around how brands appear in AI-generated answers.
Our white-label AEO services add that missing layer. We track client visibility, identify the sources and competitors influencing AI results, and carry out targeted brand mention outreach on your behalf.
That means your agency can add AI search visibility to its existing offering without developing new software, hiring a specialist team or creating a delivery process from scratch.
As we discuss in this episode, AI SEO is not an entirely separate discipline. It is SEO, digital PR and brand authority applied through a wider search lens.
What Our White-Label AEO Service Includes
We provide the intelligence, strategy, outreach and reporting your agency needs to deliver AI search visibility under its own brand.
AI Visibility Tracking
We track how your clients appear across ChatGPT, Google AI Overviews, Gemini, Perplexity and other AI search platforms See where they are visible, which competitors are being recommended and where the biggest gaps exist.
Source and Competitor Intelligence
We identify the publications, listicles, reviews, forums and other third-party sources influencing AI-generated answers.. Our software then prioritises the opportunities most likely to improve visibility.
Content Recommendations
We provide clear recommendations to make your clients’ websites easier for search engines and AI platforms to understand, retrieve and reference.Your team can implement them, or we can support delivery where required.
Targeted Brand Mention Outreach
We manage outreach to the sources and publications most relevant to the prompts your clients want to appear for. This is not generic link building. Every campaign is informed by the sources already influencing AI results.
White-Label Reporting and Delivery
Everything can be delivered under your agency’s brand, including visibility reporting, opportunity analysis, outreach updates and results. You retain the client relationship while our team handles the specialist delivery behind the scenes..
Why Agencies Choose Bubblegum Search for White-Label AEO
We are not another AI visibility platform that gives you a dashboard and leaves your team to work out what to do next.
Bubblegum Search is an established SEO and digital PR agency that has built its own AI-powered intelligence and outreach system to help agencies deliver measurable AEO and GEO services.
Built by an agency, for agencies:
We understand the difficulty of adding a new service while protecting margins, client relationships and delivery standards.
Our white-label model lets you add AEO to your existing offering without building a specialist team or process from scratch.
Intelligence that leads to action:
We do more than track prompts and mentions.
Our software identifies the sources influencing AI answers, highlights where competitors are winning and prioritises the opportunities most worth pursuing.
Targeted brand mention outreach:
We manage outreach directly to the publications, listicles, reviews, forums and other sources most relevant to your clients’ AI visibility.
Every campaign is shaped by real source intelligence, rather than generic link targets.
Reporting connected to delivery:
We track visibility, outreach activity and resulting brand mentions in one joined-up process.
This allows your agency to show clients what has changed, what caused it and what should happen next.
Delivered under your agency’s brand
Reports, recommendations, outreach updates and client-facing materials can all be white-labelled.
You retain control of the client relationship while our team handles the specialist delivery behind the scenes.
Then place one compact CTA banner underneath the entire section:
Add white-label AEO to your agency without building it in-house
See how our intelligence, outreach and reporting could work for your agency and its clients.
FAQs
What’s the difference between AI SEO and SEO?
AI SEO keeps the same foundations, but puts more weight on clarity and credibility signals that influence AI answers, such as consistent mentions in relevant sources.
Do you offer AI SEO services as a standalone service?
Yes. We deliver AI SEO as a focused service, combining technical SEO, citable content and Digital PR to improve visibility across Google and AI answers. Check out more information on our AI SEO Authority System.
How do you influence visibility in ChatGPT and tools like Perplexity?
You win by being referenced. That means creating citable assets on your site and earning credible third-party mentions in places those tools pull from.
What results should we realistically expect?
Better non-brand visibility, stronger rankings on priority topics, more trusted mentions, and improved presence in AI Overviews over time. Exact outcomes depend on competition and your existing authority.
Is Digital PR essential for AI search visibility?
If you want consistent citations and trusted mentions, yes. It’s one of the most reliable ways to build the authority signals AI systems reuse.
Is this right for B2B, local or ecommerce?
Yes. The emphasis changes (product roundups for ecommerce, expertise and citations for B2B), but the core visibility mechanics are the same.
What do you need from us to get started?
The domain and agreed prompts to track and a point of contact for approvals. We’ll handle the rest.
Ready to grow your AI visibility?
Request your free AI Search Visibility Report. Fill in the form and we’ll come back with next steps.